The payment is a subject inseparable part of the sale online. When you are in the phase of creation of your web site dropshipping, the customers must have a payment solution suited to complete their purchase.
It is therefore important for e-retailers to offer various means of payment where of well knowing his hearing to propose the one that is best for you. In this article I'm going to share with you a few tips for you to know what online payment solution to choose on your shop dropshipping.
A payment solution suited to your customer base
The choice of the payment solution in line with some analysis.
In effect, you have to take into account the needs of your business and especially your type of customers. You must attach a particular importance to the market on which your business of dropshipping will develop.
Here are the items that you will need to consider when you choose a payment solution :
The strategy of your company
When creating your e-commerce site, you need certainly to know on what market you want to sell : only on the national territory or at the international level. The payment solutions are not the same depending on your country of sale.
The type of products that you sell
Depending on the range of products that you sell on your merchant site, the payment solutions are not the same. In fact, some payment methods are more suitable for the sale of standard products, and others, to the sale of high-end products.
It is therefore important to learn to know the habits of the consumers in terms of prices of your products.
The nature of your target is one of the key elements to be considered when choosing the means of payment dropshipping.
In fact, with every type of client, its payment solution to fit. If individuals prefer to make their purchases by credit cards or via the electronic purse, the professionals, meanwhile, are accustomed to bank wire transfers.
Payment solutions in dropshipping
In the majority of cases, the payment by bank card is without doubt the preferred system of the French.
Fast and above all secure, you just need to register with a payment provider to take advantage of all the services and accept online payments from your customers.
Thus, there are at this day many of the providers, or not affiliated with a bank, and with their online platform.
All of these solutions are built on www.webpoint.fr for you to offer many providers to choose from. Including Stripe, which is the solution most used by the dropshippers.
So, you can all set them up on your shop dropshipping with ease.
Stripe has revolutionized the online payment with its innovative system does not require the intervention of the banks. Your customers can settle their purchases in complete autonomy with their credit card without recourse to any banking service.
The other advantage of Stripe is its simplicity of integration to your shop. This method of payment allows you to keep your customer on your site during the purchase !
In fact, with the other solutions of payment, the visitors are redirected to the websites of the banks. Where this is not the case. And this greatly facilitates the course of your client when it needs to fill in his bank details.
Your customers will be able to pay quietly on your shop dropshipping.
Stripe also offers the monthly subscription. A real asset if you want to start a site of boxes custom for example.
The rates of Stripe :
For european companies, Stripe invoice (per successful transaction) :
- 1.4% + 0.25€ with a card-or French-european
- 2.9% + 0.25€ with a card non-european
Quotes are available for the traders processant more than 30 000€ per month.
PayPal is an online payment solution very popular. The solution to date, several million accounts active in the world.
This method of payment has many advantages : safety, simplicity, speed.
Everyone can make a payment by PayPal. Even those who don't have an account ! This greatly facilitates the transactions.
Paypal Integral Evolution
This is a premium version of the method of payment Paypal classic.
In more traditional services, you can accept all major credit cards and paypal accounts, customize your payment page and take advantage of an advanced version of the program of Protection of the Merchants.
Paypal Express Checkout
It allows him to put a button to place an order directly from your product listing. And you reduce the steps until the finalization of the order and improve so dramatically your conversion rate (82%* according to research : online Panel ComScore, 4th quarter 2017 - Analysis of purchase behaviour on the 20 largest merchant sites) :
Buyers initiate the payment process directly from the product description page (or basket).
A window secure opens up on your site. The buyers shall check and confirm their payment data.
The customer details are sent to you by Paypal, as well as its information delivery. More need to fill out forms on your site !
The commissions of PayPal are of 2.90 % + € 0.35 per transaction.
Payplug is a medium of payment online that is characterized for its simplicity of use, both for the customer and the seller.
Indeed, it is very easy to integrate on your store dropshipping and simplifies the past several years, the payment for all e-merchants.
In addition, Payplug is Made In France !
The rates of Payplug :
No contract merchant account, no setup costs, no commitment.
Three bids available :
PayGreen is a means of payment conscientious of the impact that can have online trading on the planet.
Thanks to its algorithms, it calculates the energy impact of the online experience of your customers as well as the delivery of their orders.
Once the calculation has been made, PayGreen offers them the opportunity to offset the carbon footprint by making a donation of an equivalent value.
It is used to finance the project Madre de Dios, who works for the sustainable exploitation of timber and the protection of the amazonian ecosystem.
As a company, you can also participate in the compensation of the carbon footprint and to promote your commitment to the planet !
With PayGreen your customers can :
To pay the delayed / delivery
Pay in several times without fees / subscription
Pay by email
The rates of PayGreen :
No registration fee or in service, and without commitment !
With Distance Selling contract : 0.6% + 0.08 €
Without Distance Selling contract : 1.4% + 0.25 €
The contract VAD is to negotiate with your bank.
The additional options :
9€ HT/month for the Payment option ‘One-Click’
6€ HT/month for multi-user access/payment page “in-site”
6€ HT/month to the payment page in-site
The small + of PayGreen : Option "Rounded-line"
PayGreen allows your customers to round their shopping cart to the benefit of an association when they pay their order : 100% of the donation is returned.
If your shop offers international sales, Payzen is an excellent means of payment for your website dropshipping.
Payzen is a payment method that requires the e-traders have subscribed to a contract VADS with their banks.
This contract allows you to accept payments by CB card (Banking Card), Visa (French and foreign), Visa Electron (French and foreign), Mastercard (French and foreign), Maestro (French and foreign) and E-cartebleue.
Through our partners, Payzen is available, from Europe, South America and Oceania.
In addition to the payment on the internet, it also integrates a payment system by SMS, and in particular for small amounts.
The rates of Payzen :
*FAS : Activation Fee of the Service
The different payment methods offered by Payzen :
With Payzen, you can offer multiple payment types to accommodate all of your buyers :
The payment by id
The payment by subscription
The payment by Interactive Voice Server
The payment in n times
The payment in n times advanced
The manual payment
Payment by mail
The payment by url
Payment by debit & bank transfer
Payment via Whatsapp
The payment by chatbot
The benefits of Amazon Pay :
Use the world-renowned Amazon to inspire confidence in your buyers and maintain customer loyalty.
Offer the possibility to your customers to pay with their ids Amazon. They no longer need to remember the details of their credit card or create a new account.
A network of international clients
Enjoy a network of more than 300 million accounts, Amazon's assets at the global level.
Transaction costs in France Amazon Pay :
Additional charge if the payment is past from one of these countries (to be added to the above rates) :
Ingenico ePayments is a payment solution that is present in more than 200 countries around the world. Tens of thousands of e-merchants use this method of payment.
Ingenico fits so perfectly to a boutique dropshipping international with several units of currency accepted in all countries. Of the international currency, through the national currency and in local, you are to offer the currency appropriate to the country targeted !
The payment solution Ingenico operates on multiple channels. This offers you the opportunity to sell it through different levers : messenger, chat, etc
Hipay is an online payment solution dedicated to SMES in growth.
It is a payment solution quick to integrate and hosted on a secure platform.
More than 150 currencies and 220 methods of payment are available
Thanks to its network of partners, you can accept payments on 4 continents : Europe, Asia, South America and North America.
In conclusion, it should be to choose your payment solution for your shop dropshipping.
The one you will choose will contribute to the development of your business and its success. The more you respond better to the needs of your potential buyers, the more you maximize your chances of making more sales and make your customers coming back.
Thus, take the time to explore the possibilities for each solution to be the most efficient way possible !